Day: May 27, 2024

Management

Digital Marketing and Social Media Engagement

Book Title: Indian Management Case Studies Editors:  Dr. Jasbir Kaur and Dr. Devyani Ingale ISBN:  978-81-973428-4-4 Chapter: 23 DOI:  https://doi.org/10.59646/imcsc23/192 Author: Dr. Shardha Thakur, Assistant Professor, EES’s Unique Institute of

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Management

From NPA to Growth Engine: The Revival of Jet Airways

Book Title: Indian Management Case Studies Editors:  Dr. Jasbir Kaur and Dr. Devyani Ingale ISBN:  978-81-973428-4-4 Chapter: 21 DOI:  https://doi.org/10.59646/imcsc21/192 Author: Dr. Rajendra Subhash Jarad, Professor, Department of MBA, Dr.

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Management

Restructuring for Resilience: The Case of Vodafone Idea

Book Title: Indian Management Case Studies Editors:  Dr. Jasbir Kaur and Dr. Devyani Ingale ISBN:  978-81-973428-4-4 Chapter: 19 DOI:  https://doi.org/10.59646/imcsc19/192 Author: Dr. Harshal Raje, Associate Professor, Global Business School and

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