Book Title: Modern Human Resource & Organizational Dynamics
Editors: Dr. D. Deekshith, Dr. M.C. Shibin Tad, Dr. J.S. Kishore, and Dr. N. Arunfred
ISBN: 978-81-69297-55-4
Chapter: 5
DOI: https://doi.org/10.59646/722/5
Author: Dr. D. Kinslin
Abstract
This chapter examines the emergence of the gig economy and its implications for traditional business models and workforce management. It defines the gig economy, emphasizing its key characteristics, such as flexibility, short-term contracts, and the prevalence of digital platforms. The chapter discusses the factors driving the growth of gig work, including technological advancements, economic shifts, and changing employee preferences. It analyzes the challenges and opportunities gig work presents for businesses, highlighting issues such as talent acquisition, worker rights, and organizational culture. Additionally, the chapter addresses regulatory and legal considerations surrounding gig work, including labour classification and compliance with employment laws. Future trends in the gig economy, such as the increasing integration of gig workers into traditional firms and the impact of remote work, are explored, along with strategies for organizations to adapt to this evolving landscape.