Author: Dr.T.Shanmugapriya, Associate professor, St. peters engineering college, Hyderabad – 500100, Telangana, India
Editors: Dr. Divya Mahajan, Dr. Saumya Vatsayan, Dr. Santosh Kumar, Dr. Priyanka Dadhich
ISBN: 978-81-963849-1-3
DOI: https://doi.org/10.59646/edbookc1/009
Abstract
Data is more valuable than ever as the digital age continues to progress rapidly. Despite its potential value to a company, raw data is often presented in a format that makes it difficult to visualise and comprehend without devoting substantial resources. As a result, many companies now use business intelligence and analytics solutions to help them transform raw data into meaningful insights and practical strategies. To be effective, business intelligence software must take into account the many factors that affect the market and provide a means for businesses to put that information to use. The primary focus is on satisfying clients while also outperforming the competition.