Book Title: Indian Management Case Studies
Editors: Dr. Jasbir Kaur and Dr. Devyani Ingale
ISBN: 978-81-973428-4-4
Chapter: 15
DOI: https://doi.org/10.59646/imcsc15/192
Author: Prof. Dr. Yuvraj Lahoti, Professor, Vishwakarma University, Pune, Maharashtra, India
Learning Objective:
This case study seeks to examine the sophisticated inventory management tactics employed by Hindustan Unilever Limited (HUL), a dominant player in the Indian FMCG industry. Participants will explore how HUL enhances its supply chain efficiency, maintains demand-supply equilibrium, minimises operational expenses, and improves service levels by implementing efficient inventory management strategies. The study will additionally examine the impact of technology and data analytics on improving inventory efficiency and the ability to quickly adapt to market fluctuations.