Book Title: Case Studies in Business Management
Editor: Dr. Nilesh Anute
ISBN: 978-81-979197-9-4
Chapter: 8
DOI: https://doi.org/10.59646/csc8/253
Author: Rajlaxmi Bhosale, Head HR, Kirloskar Institute of Management, Pune, Maharashtra, India
Learning Objectives
This case study aims to explore the rise of the gig economy in India, focusing on its implications for human resources (HR) management. Learners will understand the challenges and opportunities presented by the gig economy, including workforce management, regulatory issues, and the integration of gig workers into traditional employment structures. The study will also cover strategies HR professionals can use to effectively manage gig workers to organizational success.