Author: Himanshu, Department of HMCT, Chandigarh College of Hotel Management and Catering Technology, Punjab, India
Editors: Dr. Divya Mahajan, Dr. Saumya Vatsayan, Dr. Santosh Kumar, Dr. Priyanka Dadhich
ISBN: 978-81-963849-1-3
DOI: https://doi.org/10.59646/edbookc14/009
Abstract
Using quantitative methods, business analytics helps organisations gain insight into their data and make more informed decisions. organisation analytics is the study of analysing data for the benefit of businesses that deal with large volumes of data in order to identify problems and patterns, detect fraud via the analysis of historical data, and put this newfound understanding to work for the organisation. Businesses are undertaking a full changeover to digital technologies as the ongoing data flow sector offers easier to handle and expanding much more precise and insightful information gathering via different channels. In order to impact decision-making, business analysts strategically use methods including predictive, quantitative, and qualitative analysis to data. The applicable analytics industry works closely with individuals who have technical skills and an understanding of business to generate reports that are understandable by those with and without technical backgrounds. Immediate adoption of Business Analytics solutions is essential as they enhance accuracy and productivity.